Stories

With everything going mobile — from reading books to buying groceries to finding a life partner — it is evident that mobile design is part of the big party headed for the future. So, it is necessary for creators and businesses alike that they know the tricks to make their products appealing. And ‘appealing’ here […]

Ever since marketing has become a buzzword and a key to getting many customers, human psychology has been dissected and carefully laid out so as to understand how brands can hook onto its no-longer-complex behaviour. As such, certain things, like how visuals can attract people and get stamped into memories more than what texts alone […]

Landing pages have been a hit since long. Whether a new product is launched or a specific service or product needs to be in focus, a landing page always brings in the right set of traffic. Unfortunately a landing page is often confused with the homepage of a website. This can happen with a business […]

It all started with skeuomorphism, when designers tried to fill the digital interface with elements resembling the real world. It was a big hit. Then flat design came into the market, and people went ga-ga over it. Google produced its own set of guidelines for using flat designs. But the human mind gets bored quickly. […]

It’s the new year, and time for another list of design trends! Tbh, design trends hardly see a drastic change with the onset of a new calendar year. It’s more like a smooth gradient; trends change gradually over the years. Drop a few years in the timeline, and then take a look at design styles. […]